PGA TOUR Champions and James Hardie establish Caddie Appreciation Program
New year-long program to begin at Mitsubishi Electric Championship at Hualalai
Ponte Vedra Beach, Florida and Chicago – Today PGA TOUR Champions and James Hardie (NYSE: JHX) announced a new partnership, the Caddie Appreciation Program, which rewards participating PGA TOUR Champions caddies who wear official James Hardie logoed headwear throughout the 2024 PGA TOUR Champions season.
“Caddies are crucial to the success of the golfers on our Tour and this new program provides a way to reward them for their often-unheralded hard work,” said Miller Brady, President, PGA TOUR Champions. “We’re grateful to James Hardie for their partnership in launching the Caddie Appreciation Program and look forward to seeing caddies on PGA TOUR Champions representing James Hardie’s brand all-year long.”
“The player and caddie relationship is one of the truest forms of partnership in all of sports,” said Aaron Erter, Chief Executive Officer, James Hardie. “Our 5,000 employees strive to emulate that sense of partnership in their work every single day in pursuit of our purpose, Building a Better Future for All™. We’re proud to sponsor this program with PGA TOUR Champions.”
The Caddie Appreciation Program will begin with next week’s Mitsubishi Electric Championship at Hualalai – the first event of the 2024 PGA TOUR Champions season – and will run through the season-ending Charles Schwab Cup Championship.
Caddies participating in this new program must wear official James Hardie logoed headwear on an officially branded PGA TOUR Champions hat during each competition and pro-am round. Caddies must wear James Hardie-logoed headwear in a minimum of four events in 2024 to be eligible for the plan.
Participating caddies will receive one point for every competition round and one point for every pro-am (regardless of whether the caddie’s pro plays in one or two pro-ams). For every five events that a participating caddie wears James Hardie headwear this season, they will earn an additional 10 points.
Following the conclusion of the 2024 PGA TOUR Champions season, the total points accumulated by all eligible caddies will be divided and earnings split among the group. Interested caddies can register for the James Hardie Caddie Headwear Program by contacting PGA TOUR Champions Competitions.
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About PGA TOUR Champions
PGA TOUR Champions is a membership organization of professional golfers age 50 and older, including 35 members of the World Golf Hall of Fame. The Tour’s mission is to provide financial opportunities forits players, entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back and generate significant charitable and economic impact in tournament communities. Follow PGA TOUR Champions online at PGATOUR.com, on Facebook, on Twitter (@ChampionsTour), on Instagram (@pgatourchampions) and on TikTok (pgatourchampions).
All events are televised in the United States on Golf Channel, the exclusive cable-television partner of PGA TOUR Champions. Internationally, PGA TOUR Champions coverage is available in more than 170 countries and territories via 22 media partners.
About James Hardie Building Products Inc.
James Hardie is the North American leader in home building products. Hardie ® products offer long lasting beauty and endless design possibilities with trusted protection and low maintenance. As the #1 producer and marketer of high-performance fiber cement building solutions, James Hardie offers siding and accessories for every style. Hardie ® products are non-combustible and stand up to weather and time while empowering homeowners and building professionals to achieve the home of their dreams. James Hardie operates with an inclusive company culture, and an unwavering commitment to Zero Harm. The company proudly employs a diverse workforce of over 5,000 employees worldwide.
For more information and media resources, visit JamesHardie.com and JamesHardie.com/why-james-hardie/media-resources. For investor information, please visit ir.jameshardie.com.au.